USA
Belgium
France
UK
Australia
India
Singapore
Client Background
Client Need
The client wanted an e-commerce platform to allow their customers to design and purchase customized shoes, manufactured in their Asian plants. They also wanted to bridge the language barrier and create a user-friendly mobile app for customers to access real-time information on product availability across their retail stores, enhancing the overall customer experience.
Our Solution
We delivered a mobile app that revolutionized the client’s customer experience. The initial launch focused on the iOS platform, reaching a large user base. The app offered two key functionalities:
- Multilingual Product Information: Our innovative algorithm interpreted, translated, and displayed product data in multiple languages, ensuring clear communication for users worldwide.
- Personalized Shopping: Customers were empowered to design their athletic gear, using factors like color, design elements, and performance features. This fostered a more engaging and interactive shopping experience.
Key Benefits
Since the app launch, the client’s business has experienced explosive growth, with their website attracting over 3 million unique visitors monthly. This surge aligns with the company’s impressive gross margin increase of 1.4% points, year-over-year. The trend strongly suggests that their thriving online channel is a significant driver of sales growth.
